March 15, 2020
The Apostle John: Transformed by Love
By Vince Antonucci Researchers tell us our identity drives our behavior. We think we make decisions based on a rational analysis of pros and cons. But far more often we make choices based on what James March called the “identity model.” March, a Stanford University professor who died in 2018, said when making a decision we essentially (and mostly subconsciously) ask ourselves three questions: Who am I? What kind of situation is this? What would someone like me do in this situation? What you do is determined by what you think of yourself. Growing up, I was quickly and consistently
