19 April, 2024

WJU Makes Connections in One-Day Fund-raiser

by | 13 November, 2011 | 0 comments

By Jennifer Taylor

 This fall, William Jessup University (Rocklin, CA) tried a new approach to fund-raising””and set a record in the process.

Vice President for Advancement Eric Hogue had three goals: to recruit new donors, help WJU students, and to raise the money without taking the staff away from work. “Give:24″ accomplished all three.

Every member of the staff, faculty, and administration was encouraged to participate by asking 24 friends and family members to give $24 each. They made the requests and promoted the effort via social media and e-mail during the month of August; donors could give online during the 24 hours of September 8.

“We were shooting for $24,000, but as of today we”ve raised more than $38,000,” Hogue said a few weeks after the event.

The school says that according to a recent Chronicle of Philanthropy survey, the previous one-day record for fund-raising using social media was $20,000.

The University Fund, a scholarship fund for students, will receive 40 percent of the money, and 50 percent will be divided among each of the school”s departments. Ten percent of the total was “tithed” to external missions, with each department choosing one recipient.

In future efforts, Hogue hopes to offer the option to give via text message; also under consideration is pooling the tithe money for one big gift or campus project.





Submit a Comment

Your email address will not be published. Required fields are marked *

Latest News

Exponential Announces Partnership with Stetzer, CPLF

Exponential has announced a new strategic partnership with Ed Stetzer to operate and steward the Church Planting Leadership Fellowship (CPLF). This collaborative effort aims to amplify the network’s impact and extend its reach within the church-planting community, according to an announcement at Exponential’s website. . . .

THROWBACK THURSDAY: ‘Isaac Errett as Author’ (1934)

When Isaac Errett [1820–1888] came into leadership in the Restoration movement there was need of a new type of literature. . . . His writings were more Scriptural and less theological, more practical and less philosophical. . . .

News Briefs for April 18

Larry Griffin of Mid-South Christian College (Memphis, Tenn.) has announced he intends to step away from his role as president of MSCC when a suitable replacement is found. Griffin has served as president for 25 years. . . . Also, briefs about Dr. Gerald Dyson of Kentucky Christian University . . . GLCC, RENEW.org, and two Church of Christ institutions.

Bodies Found in Oklahoma ID’d as Missing Kansas Women

The Office of the Oklahoma Chief Medical Examiner has positively identified the remains of two people found Sunday as Jilian Kelley, 39, and Veronica Butler, 27, who had been missing since March 30 when they left their homes in Hugoton, Kan., to pick up Butler’s children in rural Oklahoma. Four people have been arrested in connection with their disappearance and deaths. . . .

Follow Us