Articles for tag: Church Communications

How to Use Social Media Well in Your Church

By Tina Wilson If your church isn’t using social media—and using it well—you’re likely missing a great opportunity. Social media is the widest form of advertising available—and it costs little to nothing. Early on, social media may have been used mostly by younger people, but these platforms have expanded so much that most people across generations now get their information from them. The reach of social media is broad with regard to age and target audience. Social media speaks to church members and seekers alike, while most communication from the church—bulletins, email blasts, billboards—target one or the other. Beyond the

Kent E. Fillinger

‘Can They Hear Us Now?’

By Kent E. Fillinger I grew up in the 1970s when the average American home had no computer, the Internet was little more than an idea, and smartphones had not been invented. Our black-and-white family TV had four channels: the three major networks and the local PBS station. By 2015, the average American home with a TV could access about 200 channels and three-quarters of households subscribed to broadband Internet. By 2018, 77 percent of Americans owned a smartphone, according to Pew Research Center. Since the introduction of Facebook in 2004, the proliferation of social media sites and other apps

Church Pursues More Active Partnerships

By Janie Mehaffey READ THE MAIN ARTICLE: “Nurturing Missions Partnerships” by Janie Mehaffey          About six years ago, First Christian Church of Canton, Ohio, dismantled its missions board. The church is passionate about pursuing active partnerships, so it wanted to shift decision making and relationship building beyond one team by taking a more universal approach to missions giving. The church now supports endeavors that allow the entire congregation to serve alongside the missionaries it financially supports. During the time of this transition, Joe Franz served as executive pastor of community impact with First Christian. He says the

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