Articles for tag: Instagram

Start-up AI Platform Aims to Help Pastors Make the Most of Their Sunday Sermons

Some laud the potential of artificial intelligence to make life easier for everyone. Some fear how AI could be misused. But like it or not, it’s here—and one company is looking to bring it to the church. Michael Whittle, a California entrepreneur and lay pastor, is the founder of Pulpit AI, a soon-to-be-released platform designed to help pastors make the most of their weekly sermons. . . .

The Dilemma of Social Media and the Church

I received an email from Jonathan, a person I’d never met, last June. He explained that he’d hit a point in his life where he had questions about life, faith, his purpose, and how to respond to everything that was happening in the world. We were in the midst of a pandemic; people were losing their jobs, and there was political turmoil and racial injustice. Jonathan said he didn’t know how to process all the chaos we all were witnessing. Jonathan had found our church through Google and Instagram. Unbeknownst to me, he had been listening to our sermons and

An Online Revolution of Necessity

Is online church really church? That question has bounced around church circles for years as more of American life takes place over the internet. Churches and pastors have been all over the spectrum—from all-in to logged out. The conversation persisted right up to the COVID-19 pandemic. A couple of Christian magazine covers from March 2020 help tell the story. The central theme of Christian Standard’s March print edition featured a robust discussion about the benefits of online church. The cover featured Rusty George of Real Life Church in Valencia, California, who said, “Church is engagement . . . with the

How to Use Social Media Well in Your Church

By Tina Wilson If your church isn’t using social media—and using it well—you’re likely missing a great opportunity. Social media is the widest form of advertising available—and it costs little to nothing. Early on, social media may have been used mostly by younger people, but these platforms have expanded so much that most people across generations now get their information from them. The reach of social media is broad with regard to age and target audience. Social media speaks to church members and seekers alike, while most communication from the church—bulletins, email blasts, billboards—target one or the other. Beyond the

Connecting the ‘Vast Areas’: 5 Tips for Effectively Using Social Media in Rural Ministry

By Rob O’Lynn America is becoming more urbanized, but roughly 60 million people still live in “vast areas” classified as rural. How can Christian churches effectively connect with people who are relatively few and far between? Social media should be a primary method. Unfortunately, it’s a method country and small-town churches have been slow to embrace. Here are five thoughts on how to harness the Internet and use it to make your church an influential voice for God in your rural region. 1. Structure Your Engagement All social media is relational. I’m not speaking just of Facebook, Twitter, Snapchat, or

Kent E. Fillinger

‘Can They Hear Us Now?’

By Kent E. Fillinger I grew up in the 1970s when the average American home had no computer, the Internet was little more than an idea, and smartphones had not been invented. Our black-and-white family TV had four channels: the three major networks and the local PBS station. By 2015, the average American home with a TV could access about 200 channels and three-quarters of households subscribed to broadband Internet. By 2018, 77 percent of Americans owned a smartphone, according to Pew Research Center. Since the introduction of Facebook in 2004, the proliferation of social media sites and other apps

Church Pounds Pavement with Positive Chalk Talk

By Jennifer Taylor Rich Gorman, pastor at the Edgewater campus of Community Christian Church (Naperville, IL), was praying for the area and wondering how to share the love of Christ with such a large population. As he watched people walk to and from the “L” trains one day, he hit on an idea: everyone is looking down, so put the message there! Rich, his wife, Dori, and a small team from CCC Edgewater now meet every other Tuesday evening to pray and then divide into teams to write the messages on sidewalks leading to and from the L stations. Team

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