April 8, 2012
Style Conscious
By Nathan Smith A few years back, I led worship on a regular basis at a midsized suburban church that was made up primarily of white, middle-class Americans. I often would speak with the pastor, a good friend, about the church”s “brand” and where he felt God was leading it. The worship gatherings were musically and aesthetically appealing, but I couldn”t get over the fact that we were “selling” a product completely disconnected from the worshipping body. The services were being designed for visitor Q rather than the Christian church member. (A bit of a disclaimer here, I do believe
