August 4, 2013
Church Goes “˜All-in” to Reach Latinos
By Jennifer Johnson Many congregations start Spanish-language services, but few go “all-in” like Eastside Christian Church in Anaheim, CA. “Our mission is to reach 1 percent of the 5.8 million people within a 20-mile radius of our building,” says communications director Jan Lynn. “A third or more of these people are Latino, so we needed to be intentional about creating new ways to serve them and share Jesus.” For Eastside, that”s “Semilla@Eastside,” a new service held each Sunday at 2 p.m. Hector Hermosillo serves as the new pastor for the initiative, and works closely with the rest of the staff
