June 4, 2015
Shades of Gray: Pursuing the Radical Center
By Ben Cachiaras If you want people to buy your book, read your blog, or retweet your thoughts, try to say something extreme. To be considered edgy, you must sit on the edge. Take a bold stance that sounds radical. To accomplish this, do your best to cleverly discredit the opposing view so as to create a clear divide between its inferiority and your brilliant, better way. Newspeople understand this. That”s why our screens are often filled with controversial “experts” from polarized positions who appear in little boxes like they”re on Hollywood Squares. Via satellite feed, they take turns talking





