February 18, 2017
Sayings
By Eddie Lowen Build the culture you want with the phrases you repeat. Chicago Cubs manager Joe Maddon put some thought into his team”s 2015 season motto. He unveiled it at spring training: “Embrace the target.” The sports psychology behind the motto was sound, but it didn”t catch on. Some players began using their own motto: “We are good.” They were, but not quite good enough to reach or win the World Series in 2015. As the Cubs entered the 2016 season, Maddon joked that the team motto would be “Try not to suck” (note: though definitely slang, the word
