January 29, 2020
Solving the American Church's PR Problem
How Northeast Christian Is Seeking to Redefine Church Around the Cross-Shaped Love of Jesus _ _ _ I was a stranger and you invited me in. _ _ _ By Tyler McKenzie Outsiders consider people inside the church to be extreme and irrelevant. That’s according to recent research about perceptions of Christianity in America conducted by Barna Group and its president David Kinnaman. You may disagree with these descriptors of churchgoersextreme and irrelevantbut perception is reality to some degree. Outsiders either despise us or don’t care about us. We clearly have a PR problem on our hands. The extremist label






